Insights
Welcome to Amplify Insights—your go-to space for bold ideas, fresh perspectives, and actionable knowledge tailored for career-driven women in the MEA region. From thought leadership and research-backed articles to real stories and future trends, this section brings you content that bridges well-being and professional growth.
The Maximizer Mindset: Empowering Excellence, By: Hasan Fadlallah
At Brand Lounge, we call our people ‘Maximizers.’ This term originated from our firm’s founding purpose, which is to maximize…
Breaking the “Good Girl” Syndrome: Unlearning Self-Limiting Behaviors, By: Lilian Wissa
From an early age, many women are conditioned to fit societal expectations — being polite, accommodating, and avoiding conflict. While…